90-Day Plan for
Chief Revenue Officers
- 8.5 hours of live training
- 4X live virtual sessions
- 121 coaching sessions
- 21 tools and templates
Hosted & Created by
Alan Crowther
COURSE OVERVIEW
platforms, and methodologies across your teams – many of which generate questionable value? Are you under pressure to
deliver challenging revenue targets, perhaps while coping with tight budgets and fierce competition?
This course will enable you to create a highly focused and effective 90-day Plan containing the critical elements essential to
accelerating revenue growth. Jargon-free, there is an emphasis on ‘real world’ practicality and simplicity to ensure
the successful execution of the plan and delivery of results.
The plan will:
- Give you a best practice, structured and credible foundation for growth
- Enable you to demonstrate ambition, controlling audiences up and down the organization
- Cut through the chaos, provide clarity, and focus on execution
- Compliment and leverage your own existing platforms, processes, and methods
WHO IS THIS COURSE FOR
New CROs looking to quickly establish personal credibility and gain control in their new role
Seasoned CROs, under pressure to accelerate revenue growth and requiring a catalyst for change
Ambitious commercial executives, including Sales leaders, seeking to transform the performance of their business
What You’ll get
- A tried and trusted framework for creating your 90-day plan: You’ll be coached on how to create your unique plan-on-a-page as a method for capturing your strategic and tactical initiatives.
- Specific working examples for every element of the framework: We’ll walk through real-life examples to support every element of the plan, leveraging best practices and success from different industries.
- Hands-on live learning with expert practitioner Alan Crowther: You’ll leverage blue chip techniques (simplified for quicker impact) and years of successful practitioner experience from within corporate and smaller, private equity-owned businesses.
- Quick wins: Aside from building strategic initiatives generating sustainable growth, you’ll benefit from a number of revenue-orientated quick wins for immediate impact.
- Specially designed tools, templates, and canvasses to ‘make it happen’: You’ll learn about and receive multiple toolsets to support the plan and ensure activities are executed and embedded for ongoing success.
COURSE SYLLABUS
This is a cohort-based course centered around small communities of peers per cohort
Introduction to the 90 Day Plan
(0.5 hours) &
Module 1: Optimizing the
Organization (2 hours)
Understanding the principles, benefits, and critical success factors of the 90-Day Plan framework
Module 2: Retaining & Growing
Customers (2 hours)
Module 3: Winning New
Customers (2 hours)
Identifying attractive suspects and accelerating conversion of new customers
Module 4: Leadership & Control
(2 hours)
Live 121 Coaching Session
(1 hour)
Follow-up clinic to review progress and for questions and answers
WHAT PEOPLE ARE SAYING
‘The CRO 90-Day Plan Program by Optilium has been a game-changer for me as a Chief Revenue Officer. The perfect blend of theory and real-world application, this course has helped me focus on execution, balancing ambition with control. Alan Crowther’s expert coaching, backed by years of experience, along with practical tools and templates, have made an immediate impact on my revenue growth. I highly recommend this program to CROs and ambitious commercial executives looking for a structured, effective, and results-oriented approach to their roles.’
Z. Ward, CRO
90 Day Plan for Chief Revenue Officers
-
8.5 hours of live training
-
4 x live virtual sessions
-
121 coaching session
-
21 tools and templates