As we step into 2024, it’s time to rethink our priorities as Chief Revenue Officers (CROs). This year, let’s focus on what truly matters – our customers and accelerating revenue growth.
New Year’s Resolutions for Chief Revenue Officers Read More »
Transforming into a Customer-Centric Leader Customer-centricity is not a new phenomenon. References can be traced back to the 1950s when the esteemed Austrian-American management consultant Peter Drucker coined the term to describe the importance of building relevant solutions to meet customers’ needs. But measuring the importance of putting customers at the center of your
Transforming into a Customer-Centric Leader Read More »
“We put the customer at the heart of everything we do” is a slogan advertised proudly on glossy posters on numerous organization’s walls. But, in this digital age, businesses need to urgently assess what this commitment to customer-centric values means.
Customer-Centric Success: 6 Symptoms for Concern Read More »
Commercial leaders shouldn’t be embarrassed to implement simple tools and processes within critical areas to ensure success. The key is to refocus on the basic priorities and execute them flawlessly. It’s doing the basics brilliantly.
Checklists Save Lives: How a Simple Checklist can be a Game-Changer in Business Read More »
The big challenge for commercial leaders today is the need to accelerate revenue growth – despite the significant headwinds they’re facing. Compounding this challenge, they’re grappling with a host of internal ‘drag factors’.
Unlocking Profit Potential: The Four Cornerstone’s of Revenue Growth Read More »
We help Chief Revenue Officers in B2B organizations to accelerate revenue growth through 1-2-1 consultations, cohort training, and proven toolkits.
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