Module 1
Optimizing the Organization
This module focuses on developing a growth-oriented, ‘fit for purpose’ operating model that optimizes customer-facing interactions. It is designed to evaluate your current organizational structure and capacity, assessing its adequacy in reaching your business goals. We delve into an analysis of your team’s capabilities and available resources. Additionally, we scrutinize your current operating model’s suitability for the organization and pinpoint any strategic gaps.
Hosted by
Alan Crowther
Who is this course for?
Customer-centric B2B commercial executives with a revenue growth agenda.
What You’ll get
- Expert Training: Each module delivers in-depth training from an industry expert, who brings a wealth of experience in coaching commercial leaders one-on-one to drive significant revenue growth.
- Tried & Trusted Tools: We equip you with a suite of tried and proven tools that you can use during the course and seamlessly integrate into your organization for immediate impact.
- Practical Implementation & Mentorship: Our lead mentor, Alan, will guide you in translating theory into practice. Apply your newly acquired skills directly into your business operations to steer your company towards sustained revenue growth.
- Visible Results & Application: Experience visible outcomes as you put your new knowledge into action throughout the course. This program is designed to ensure you can apply your skills effectively and see immediate results in your organization.
The module is broken down into
3 key areas:
The module is broken down into 3 key areas:
Accelerating Performance
We want our people pro-actively engaged on revenue generating activities rather than being swamped in unproductive admin tasks that could be better dealt with through other methods. We also need to formalize continual improvement through the use of performance management plans that focus on skills as well as standards and ongoing performance in the role.
Tools & Templates:
- Time Maximizer
- Performance Management Plan
Organizing to Win
The outputs from sales teams are highly transparent, so we need to ensure we quantify the return on investment (ROI) associated with building a customer facing organisation. Equally, we need to plan how and where we invest our valuable resources (both direct and indirect) by building a simple operating model.
Tools & Templates:
- Team Return on Investment Calculator
- Operating Model
Understanding
Current Skills & Resources
Our team is our most important (and usually the most expensive) asset, so it is key that we objectively assess both the competencies and levels of motivation of our people. We need to judge competencies against the specific requirements within the sales profession, both at an individual and manager level.
Tools & Templates:
- Skill & Will Tool
- Skills Assessment Tool
NEXT STEPS
If you’re interested in participating in one or all of the Revenue Accelerator Modules, please get in touch and we’ll find a cohort date that works for you.
Other Modules:
Module 2:
Retaining and Growing Customers
Module 3:
Winning New Customers
Module 4:
Leadership and Control
Ready to Accelerate Revenue Growth?
Take the Revenue Growth Scorecard.
Identify your areas of strength and weakness in the 4 cornerstones of revenue growth.